Confused by retail lingo?
Whether you’re a brand owner trying to land a wholesale order with a major retailer or an independent retailer reviewing your inventory plan, understanding retail terminology is non-negotiable if you want to grow strategically.
This free Retail Industry Terms & Formulas Cheatsheet breaks down the most common words, acronyms, metrics, and formulas used by corporate retail buyers - so you can finally speak the same language and feel confident in every conversation.
Inside the Cheatsheet, You’ll Learn:
The must-know retail terms every brand and retailer should understand.
Key formulas (like margins, markup, and open-to-buy) made simple.
Quick examples that show you how to apply each one.
RETAIL STRATEgist & MENTOR FOR SCALING PRODUCT BRANDS
hey, I’m Kristin
As a former corporate buyer turned independent retail buyer, I’m here to guide you with proven buyer outreach & Faire optimization strategies that are guaranteed to deliver results.
My #1 goal is to take the guesswork out of retail and press the fast-forward button on your next level of growth… without burnout.
